Sitting in the airport, I’m processing my time at TWIN Camp with the Toyota Women’s Influencer Network. What can I say? This has been an eye opening trip. One filled with education, laughter, and Kaizen.
Kaizen is the one word Toyota uses to harness their company thought. Meaning “continuous slow improvement”, Kaizen is a word I find moving me. Inspiring me. Loving me. In this hurry up and go world, upon hearing Kaizen, I was…intrigued, inspired, and ready to learn more about this company.
I’ll be quite honest. I don’t own a Toyota. While my father’s wife is a huge Toyota fan, the only experience I had really had with the company was what I had read, seen on TV, or been exposed to from other friends who owned Toyota’s.
However, this experience, this amazingly wondrous experience was one that filled my heart and soul. Companies are only as good as the people working for them. And the people working for Toyota USA in Torrance, California are exceptional. It’s like seeing your kids wake up on Christmas morning, finding the presents, knowing Santa Claus has been there. Their excitement. Their passion. It was evident.
These people believe in the values of the Toyoda family. They believe in the cars they produce. They believe in the teams of engineers working on their products. They believe in the consumer. They believe in me.
How am I relevant since I don’t own a Toyota? How can they believe in me? Because they cared enough to fly me out to their headquarters to educate me about their products. To show me the processes from concept to sales floor. I had 10 cars at my disposal to drive on the streets of Torrance. Plus, they had a full tank of gas and the Pacific Coast Highway was around the corner. Toyota gave me their trust.
Am I talking about Toyota because I have a working relationship with them? Yes. However, this is what’s on my mind. On my heart. It’s not about a trip they gave me. It’s about a brand that has inspired me to want to know more about them. To study their history in depth. To learn everything I can about them.
Toyota, their beliefs and the company. They’ve inspired me. I have a strong BS detector and Toyota didn’t turn my blue eyes brown, for lack of better phrasing. Instead, my brain is on fire. It’s filled with thoughts about a corporation whose alignment with their core values hasn’t changed and is one every single person working for them believes in.
They encouraged me to practice my own personal Kaizen. What I learned was more than about the cars and company at Toyota. I learned that continuous slow improvement is what we should all aspire to. To emphasize my own well-being, to work smarter, not harder, and develop best practices for my own thinking and life. It’s a way to improve my own personal flow.
This company took the time to listen to what I had to say. Not only did they want my concerns, but they also wanted to hear my ideas for the TWIN program. Toyota invested in me, in hopes I invest something more than my money.
They are giving me time to invest my heart.
Disclosure: I was selected for participation in the TWIN community through a program with Clever Girls Collective. I did not receive any compensation for writing this post, or payment in exchange for participating. The opinions expressed herein are mine, and do not reflect the views of Toyota.